“I think this is also a great time to invest in private equity, helping companies grow from the ground up.”
-Jim Rogers
Pre-IPO Investing
Pre-IPO investing is where the money is at. It used to be for millionaires, and the average investor could invest only in publicly traded companies. But times have changed.
Startups are risky. However, they also have the potential to bring in massive gains—gains you don’t see on the stock market. That’s why you should consider investing in pre-IPO companies.
Pre-IPO investing is when you invest in a private company before its initial public offering (IPO). An IPO is when a company’s shares trade on a public market for the first time. Pre-IPO shares are not available to everyone. In the past, pre-IPO investing was limited to accredited investors, private equity firms, hedge funds, and a few other groups. But that’s no longer true. In 2012, the Jumpstart Our Business Startups Act, or JOBS Act, made it easier for companies to go public or to raise private capital and stay private longer.
Should You Invest in Pre-IPO Companies?
Investing in a company pre-IPO can score you some huge returns. However, it’s important to do your research on the company beforehand. Every investment opportunity comes with a fair amount of risk.
This is where your research can make all the difference. However, private companies aren’t required to disclose certain information to the public, so the information you can gather on one of these companies may be limited.
Additionally, your pre-IPO investment is only as strong as the company you’re investing in. You can never be sure that the startup you invest in will succeed. Fortunately, companies recognize these risks. That’s why many offer discounted prices for early-stage investors. This brings in investors, but it also protects the company. If it goes public and the IPO isn’t successful, the company still has funds raised from private investing.
Exponential Return on Investment
The first and biggest reason for pre-IPO investing is the gains. Pre-IPO investments can lead to tremendous returns for investors. Let’s look at how pre-IPO returns compare with the average stock market return.
Since the start of the stock market, it’s historically returned an average of 10% annually. That’s before inflation.
For example, let’s take a look at Snapchat (NYSE: SNAP). The company went public in 2017. Let’s say you invested $100 in the early days before it went public. Your $100 would have turned into $22,000. That’s a 21,900% gain!
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